Press Kit for Grant Lira

Grant Lira, co-founder of The Empathy Firm, revolutionizes sales through empathy, closing every deal that built his 7-figure PR firm. His formula for success isn’t a secret: he believes in prioritizing fit over closing percentages and harnessing creativity rather than relying on scripted sales calls. 24, he co-created The Michelangelo System, the world’s first AI-driven content repurposing system for podcasts, increasing content creation efficiency by 73%. Balancing entrepreneurship and service, Grant also serves as a Cavalry Scout and member of the Army National Guard.

Even with his military commitments, Grant became an international speaker, sharing his insights on entrepreneurship, sales, and personal growth. He is passionate about mentoring others, emphasizing that results in entrepreneurship are exponential rather than linear, and believes in the value of seeking out mentors when resources are scarce.